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The focus of the Japanese multinational in the event is to increase the
brand visibility and strengthen customer relationships
Sao Paulo, April 2022 – NGK, a Japanese multinational specialist in high performance and technology ignition systems, announces its participation in Autopar – Automotive Industry Suppliers Fair, which reaches its 10th edition between May 11th and 14th, at Expotrade, in Pinhais , in the metropolitan region of Curitiba, Paraná.
In a 100m² stand, the company will present the latest technologies developed for ignition systems, including spark plugs, cables, coils and sensors, aimed at the two- and four-wheel segments, with a focus on increasing brand visibility and strengthening customer relationships. .
“As a traditional event dedicated to the aftermarket, Autopar is a strategic space for NGK to promote its products, understand the needs of its partners and keep the sector updated on the latest technologies”, says Marcos Mosso, Marketing manager at NGK
NGK is a leader in the aftermarket with several awards for the quality of its products and services and one of the main suppliers of original ignition system components. In more than 60 years of operation in Brazil, the company has produced more than 2.4 billion spark plugs and more than 310 million ignition cables, in addition to marketing ignition coils and glow plugs under the NGK brand and oxygen sensors under the NTK brand.