NGK do Brasil is the most remembered brand in the segments of spark plugs, ignition cables and lambda probes

According to a new survey Marcas na Oficina, carried out with repair professionals from all over Brazil, a Japanese company also stands out
According to a new survey Marcas na Oficina

Sao Paulo, March 2022 – NGK, a Japanese multinational manufacturer and specialist in spark plugs, won prominent positions in the Marcas na Oficina market survey, carried out by the Automotive Intelligence Center (Cinau) with more than 2,800 repair professionals throughout Brazil, between December 10, 2021 and January 12, 2022.

According to the survey, NGK appears as the most remembered and available brand in the categories of spark plugs, ignition cables and lambda probes - in this segment, through the NTK brand, in addition to occupying prominent positions in the ignition coil market such as the second most remembered and the third most available. At the through the NTK brand Overall Top of Mind, the company is still in second place among dozens of the auto parts sector.

“For us, at NGK do Brasil, it is a matter of great satisfaction to receive this important recognition from the professionals who work in the day to day of automotive repair. We thank our partners for their preference and reinforce our commitment to the high quality of products and excellence in service”, says (Marcos Mosso), (Marketing Manager) at NGK.

NGK is one of the main suppliers of original ignition system components and a leader in the aftermarket with several awards for the quality of its products and services. In more than 60 years of operation in Brazil, the company has produced more than 2.4 billion spark plugs and more than 310 million ignition cables, in addition to marketing ignition coils and glow plugs under the NGK brand and oxygen sensors under the NTK brand.