Ferrari's new Formula 1 car features NGK spark plugs

The company, which has more than 50 years of presence in the competition and more than 20 years of partnership with Ferrari, provides model SF-24 spark plugs

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São Paulo, February 2024 The NGK brand will be part of Ferrari's new Formula 1 car, The SF-24. This model debuts on the tracks in this year's season.

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Niterra, a Japanese multinational that owns the NGK and NTK brands and specializes in components for ignition systems and automotive sensors, established its initial partnership with Scuderia Ferrari in 1996 and has maintained an ongoing technical collaboration since 2001, now equipping the SF-24 with NGK spark plugs. In the face of the long-standing commitment to equip the cars of the best motorsport team in the world, The company faces the challenge of continuing to improve its components over time and remain a leader in the sector.

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The latest result of the collaboration between Niterra and Ferrari continues to raise the bar for innovation and excellence. Equipped with state-of-the-art technology and extraordinary performance, This car is a reflection of the values shared by both brands. Niterra's contribution, which happens through the inclusion of NGK spark plugs, is essential to amplify performance in Formula 1's high-speed races.

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Niterra has been present in Formula 1 competitions since 1964, adding up to 60 years of history and 400 total championship victories. This long trajectory within the motorsport segment proves the company's expertise in providing superior quality components over the decades, a legacy recognized to this day by a brand as renowned as Ferrari.

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"We are extremely proud to continue our partnership with Ferrari.", declared Marcos Mosso, Marketing Manager at Niterra do Brasil. "Niterra has joined forces with Ferrari for more than 20 years to provide innovative solutions that raise the bar for elite motorsport. The presence of NGK spark plugs on the SF-24 is a testament to our dedication to delivering cutting-edge technologies that drive success on the track."

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Niterra remains committed to providing technical support and innovation to Ferrari, Both companies seek to reach new heights of excellence in motorsport. With a shared vision of the future and a passion for the pursuit of perfection, The partnership will continue to inspire motorsport admirers and enthusiasts globally.