A NGK completa, on august 1st,
60 anos de atuação no Brasil, establishing itself as a reference in ignition system in the automotive sector and in porcelain inserts, products that have been part of its portfolio since the beginning of its activities in the country. A Japanese multinational,
que chegou ao Brasil em 1959, headquartered in Mogi das Cruzes (SP), the group's first factory outside Japan. the factory unit,
instalada no bairro Cocuera desde 2007,
ocupa 70 mil metros quadrados de área construída,
em um terreno de 625 mil metros quadrados,
onde hoje mais de 1.300 funcionários produzem pastilhas de porcelana e componentes automotivos, like spark plugs, ignition cables and suppression terminals, that cater to the Brazilian and export market. The Mogian plant also houses one of the company's six Technology Centers worldwide. Furthermore, the company sells ignition coils and NGK glow plugs and, sob a marca NTK, has a complete portfolio of oxygen sensors, Knock Sensors and Cutting Tools. “It is an honor for NGK to celebrate six decades of history in Brazil, where we could accompany and collaborate for the development of the national industry over these years. We have a long-term commitment to the country, and we will continue to invest in local operations for many more decades., confident in the growth potential of the Brazilian market", afirma Hiroyuki Tanabe, Presidente da NGK do Brasil.
Referência no segmento automotivo
No segmento automotivo, NGK do Brasil is a specialist in ignition system.
Ao longo destes 60 anos,
a empresa produziu mais de 2,
3 bilhões de velas e mais de 280 milhões de cabos de ignição. “NGK's history intertwines with that of the automobile industry,
que estava dando seus primeiros passos em 1959. From the first order as an original part for General Motors, the company grew and gained the trust of other automakers", complete Tanabe. A NGK, currently, is a leader in the national replacement market and one of the main suppliers of original components, adding several awards and recognitions for its quality and performance. Always with a spirit of growth, NGK do Brasil has been working on expanding its plant in Mogi das Cruzes.
O projeto é fruto de um investimento de R$ 210 milhões, which aims to increase production and generate jobs in the municipality.
A previsão de conclusão é em 2020. NGK do Brasil's trajectory is also highlighted by its concern with the environment and quality. Proof of that,
é que a empresa possui a certificação ISO 14.001, proving respect for the environment.
Outra importante certificação é a ISO 9.001, which attests to all the quality, product safety and durability.
Nova marca
Um importante marco em comemoração aos 60 anos da NGK no Brasil é o recém-lançamento da marca Belamari para as pastilhas de porcelana. With the new brand, the objective is to convey the main attributes of the traditional porcelain tiles from NGK do Brasil, recognized for beauty, sophistication and enchantment, with colors and reliefs in line with global design trends, with an emphasis on innovation in the development of exclusive pieces that feature unique reliefs and original colors.
Com cerca de 200 modelos em seu portfólio, Belamari is among the main brands of porcelain tiles in the country, reference in quality and trends.
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